Ayolov P. The Economic Policy of Online Media. Manufacture of Dissent 2023

Textbook in PDF format

This book explores the distortion of communication online, centred around the theory that the economic policy model of online media is primarily based on the systematic manufacture of dissent. Following the media criticism tradition of Habermas and Chomsky, among others, the book shows how anger can motivate news consumption as the principle of divide and rule in the online media of the 21st century is systematically applied. The author posits that media addiction increases interest, therefore deliberate distortion of facts and the manufacture of dissent provide the media with a larger audience and this becomes the business model. This insightful volume will interest researchers, scholars and students of media economics, political economy of media, digital media, propaganda, mass communication and media literacy