Albright C. Business Analytics. Data Analysis and Decision Making 8ed 2025

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Albright C. Business Analytics. Data Analysis and Decision Making 8ed 2025

Textbook in PDF format Master data analysis, modeling and spreadsheets with Albright/Winston's Business Analytics. This analytical approach delivers a proven teach-by-example approach, student-friendly writing and integration with Excel. The data-oriented new edition covers the two main Power BI tools in Excel, Power Query and Power Pivot, and includes sections on implementing these tools in Power BI Desktop. Current problems and cases demonstrate the importance of the concepts you are learning. MindTap, the online learning platform, provides a wealth of helpful study tools such as interactive eBook, Excel assignments and homework, videos and much more. This book is based almost entirely on Microsoft Excel, the spreadsheet package that has become the standard analytical tool in business. Excel is an extremely powerful package, and one of our goals is to convert casual users into power users who can take full advantage of its features. If you learn no more than this, you will be acquiring a valuable skill for the business world. However, Excel has some limitations. Therefore, this book relies on several Excel add-ins to enhance Excel’s capabilities. As a group, these add-ins comprise what is arguably the most impressive assortment of spreadsheet-based software accompanying any book on the market. The R language has become one of the most popular languages for data analysis, and we suspect that many instructors will want to at least introduce R in their courses. Therefore, we have added appendices on R throughout the Cengage eBook. These are combined with R scripts and the corresponding outputs to help you learn this powerful language. We have found these R scripts particularly useful in the data mining chapters, where Excel tools are not able to implement various algorithms